The solubility of NaNO2 in DMSO is 20g per 100ml however in the CA publication, 250ml was used per 36g(0.52 mole) NaNO2 with 0.29 mole alkyl halide.
All of the examples used were larger alkyl halides. I know someone who would be interested to see how it works with ET-Br. Anyway, most of the yields with DMF were a little lower than DMSO and the reaction time was considerably shorter with the DMSO route. Apparently the dryness of the reaction plays a huge role with secondary alkyl halides but "not much of one" with primary halides. So heathfood store DMSO would probably work fine.. Now if it wasn't so damn expensive!!